SLUSHY Splashes into the NSFW Scene with a $10.2M Fundraise

SLUSHY is the TikTok of OnlyFans

Amouranth @ Slushy

In an industry that’s growing faster than you might imagine—projected to hit a titillating $201 billion by 2032 with a CAGR of 16.2%—Miami’s own SLUSHY is aiming to make a significant impact. The adult content platform, co-founded by serial entrepreneur David Gross and ex-Tinder exec Josh Metz, has already turned heads in the venture capital world.

“For us, it’s about providing creators with better opportunities to further monetize their audiences directly,” Metz told Refresh Miami, encapsulating the mission behind their risqué business venture.

Today, SLUSHY announced a successful $10.2 million seed round. This fresh wave of capital will focus on developing new features, onboarding more creators, and expanding their reach into new territories, including South America. Heavy-hitters like Mantis VC (backed by none other than GRAMMY Award-winning duo The Chainsmokers), Electric Feel Ventures, Jon Oringer (the former CEO of Shutterstock), and Sean Rad (co-founder and former CEO of Tinder) have all returned to participate. New investors, including high-profile angels like Edison Chen (founder and CEO of Clapper) and Brooklyn Johnny (music entrepreneur and six-time GRAMMY winner), have also thrown their hats into the SLUSHY ring.

“Creators need discoverability and promotion. Consumers need intimacy and connection,” said Gross. “We merge best-in-class commerce and social tools for creators to connect with and monetize their audiences directly while helping users discover their new favorite content.” These new funds will only accelerate the platform’s already impressive growth.

Since its inception in 2020, SLUSHY has managed to pull together over 1 million users and 10,000 creators who have collectively produced an astonishing 250,000 videos. This massive growth is largely attributed to the platform’s ability to nurture both established and new talents, providing them with the necessary tools and insights to expand their audience and revenue.

One of the key differentiators for SLUSHY is its inclusivity. Unlike other platforms that prioritize creators with massive social media followings, SLUSHY offers commerce and discovery tools designed to help newbie creators establish a presence and earn a sustainable income. They’ve partnered with various tech providers to offer creators cutting-edge AI tools, including hyper-realistic avatars and AI-based chatbots for more immersive user interactions.

The company is also bringing innovation to the user experience with a Tinder-esque feature called “Perfect Match.” This tool allows users to swipe left or right to curate their ideal content feed, making the platform more interactive and personalized.

As Gross puts it, “These funds will advance the growth and development of SLUSHY on the heels of year-over-year platform success.” With this momentum, SLUSHY is poised to become a major player in the NSFW content space, making a splash that could very well send waves throughout the industry.

So, buckle up and stay tuned—the adult content scene just got a whole lot more interesting.

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